Leveraging AI trained on consumer data, we instantly analyze and visualize the phonetic appeal of names, the impact of taglines, and the effectiveness of packaging designs. This allows for instantaneous naming tests, tagline tests, and packaging design tests without the need for traditional marketing surveys or questionnaires.

We utilize technology for quantifying sensory values by objectively presenting the emotional value brought by the texture of materials. By quantifying and databasing the sensory value of materials, we explore the optimal texture expressions and materials in the digital realm based on the emotional aspects of product concepts. This approach creates sensory value innovation.